Published on June 12th, 2013
Elders Gladstone shows its green side
The Elders Gladstone office showed its greener side last weekend (June 2) at the local environmental festival 'EcoFest'.
Hosted by the Gladstone Regional Council at the Tondoon Botanic Gardens, the event attracted more than 10,000 likeminded locals and helped to encourage residents to take on a greener lifestyle at home.
The event coincided with World Environment Day, and included a number of local businesses which hosted marquees and displays.
Elders Gladstone office principal Colin Burke stated that the company made its presence there with a large marquee, professional staging area and data projectors.
Local residents were treated with talks from special guest speakers such as Jerry Coleby-Williams from the ABC’s 'Gardening Australia', as well as speakers from Permaculture and Brisbane City Gardens.
During these talks, festivalgoers were able to learn about how to create a sustainable garden at their residential property, use composting systems, turn a suburban backyard into a beautiful block, and were even treated to some helpful gardening tips.
The weekend also hosted an Eco Forum with Gladstone Region Environmental Advisory Network (GREAN).
"As well as that, we had a chai tea and slice stall, and it was all jam packed the whole day. It was really just great – we had Spike [the Waterwise Dog], we gave away 1,000 colouring-in books, and 500 of the Elders calendars and we just ran out," said Mr Burke in an interview.
"It was just the best soft marketing that I've ever done, and the comments we got were 'This is what eco-fest should be about', 'Back to grassroots', 'Actually giving something to take away' – it was really good."
Elders places a lot of focus into following eco-friendly businesses practices, and even supports local wildlife charities for endangered wombats and wallabies.
The Gladstone office even did their part at EcoFest by using cardboard-only signage instead of PVC in order to reduce the offices’ carbon footprint.